Looking to offer a superior customer experience, Udaan has announced the launch of a ‘4X4 delivery service’ for pharmacies. The B2B e-commerce unicorn, as part of its new service offering will provide medicine delivery to pharmacies every 4 hours with four delivery slot options (5 am, 11 am, 2 pm, and 5 pm) across six cities Kolkata, Jaipur, Indore, Ahmedabad, Bengaluru, and Pune.
The company plans to scale this to more cities/towns in the next 6-8 months.
In an official statement, the company said that the pharmacies opting for this service will have a 30-day credit period along with offers on the total order value of items available on the platform.
“The 4X4 delivery service has been made possible due to our extensive logistics and distribution network capabilities, and we are confident that this initiative will benefit a large base of pharmacies across Bharat.”Sanjay Sharma, Business Head – Pharma Category, Udaan
Udaan launched the service after a successful pilot and extensive feedback from pharmacies in select cities that required enhanced delivery capabilities. The business in its pilot phase witnessed a 45% increase in orders in select cities.
Providing ease of ordering from the udaan ‘app’, pharmacies will have the option to select the language for easy ordering. As the service will be scaled, adding more towns and cities, more regional language options will be offered to the pharmacies for their convenience.
The pharma category on the udaan platform currently lists medicines, medical supplies, and over-the-counter (OTC) products. Currently, it has thousands of pharmacies registered on the platform.
Udaan has a network of over three million retailers, chemists, Kirana shops, HoReCa, farmers, and 25-30,000 sellers across 1,200+ cities in the country covering more than 12,000 pin codes. Over five million transactions take place on the udaan platform per month.