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Entering the New Era of Sustainable Logistics

Sustainability in Logistics Event
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The logistics industry, which generates several aggressions to the environment, has taken cognizance of sustainable operations and has been aiming to lower the ecological footprint of its processes, in recent times.

Taking a clue from that, Logistics Insider in association with Jeena & company-a 120-year young end-to-end logistics solution provider, organized a LinkedIn Live Talk Show on the theme “Entering the New Era of Sustainable Logistics” on Friday. Aimed at awakening the collective consciousness of the industry, the event covered many facets of sustainability in the logistics and supply chain.

Giving a kick start to the show, Mr. Sanjeev Kapoor, Head of Sales and Handling- Northern, Eastern & Southern India, Sri Lanka, Bangladesh, and Pakistan, Lufthansa Cargo talked about whether measures and steps are being taken to ensure a sustainable supply chain.

He said, “Efforts are definitely on the backend, but the actions are so slow that we do not feel the change. However, if the country and organization hypothetically drop all efforts one fine day the negative difference will be instantly visible. Globally airlines are only one part of the logistics supply chain and all the stakeholders also need to work together to achieve the sustainability goals.”  

“Lufthansa Cargo is committed to CO2 neutrality. We are continuously trying to reduce the CO2 footprint through sustainable aviation fuels and we have also recently offered our customers a product named Sustainable Choice. We have shifted to sustainable fleet of 777 freighters. In addition, we have also introduced sharks in technology which equips the 777 freighters with an innovative foil that mimics sharks’ skin and reduces the frictional resistance of the aircraft in the air thus reducing the fuel consumption.” Mr. Kapoor adds talking about the efforts made by LH Cargo.   

Speaking of sustainability in the retail supply chain, Dr. Anil Chinnabhandar, Senior VP – Retail Planning and Supply Chain at Landmark Group said, “Predominant KPI of the supply chain or logistics or even a retailer has been service, speed, quality, cost. The supply chain industry has been trying to come to peace with these KPIs as they are their key to survival, especially after the pandemic and now the war. While some consider sustainability a good to have others view it as mandatory. People are now starting to feel and experience the result of our negligence towards nature.”

He added, “I feel a very little is happening at the community level in India but we at Landmark Group have been actively working on certain things at least around us.” Citing examples he said, “We are very strict at labor practices, ethical sourcing, human right violations when it comes to the retail aspect of the supply chain.”   

While organizations are bringing sustainability into operations, a large aspect of investing in sustainability is the cost. Mr. Arne Bockentin, Trade Lane Manager-Indian Subcontinent, Hermes Germany spoke about building a sustainable model that goes hand in hand with cost rationalization.

The services provided by freight for the movement were always based on the cost and transit time efficiency. “But, now since we are entering the new era of logistics we freight forwarders have to add an element which is ecological efficiency.  What we feel at Hermes is that the industry is changing and consciousness about the environment is getting higher every year. The freight forwarders’ community has committed to be completely climate neutral by the year 2050 which is why Hermes joined an initiative 5 years ago called the Clean Cargo working group which aims at making container transport more sustainable.”

Mentioning other measures taken by Hermes, Mr. Bockentin spoke of the cost reduction aspect of investing in sustainability for the supply chain and said “It is vital to know that the investment into sustainability is not a short-term goal. The most important ambition should be to save our planet only secondary can be the cost.” He highlighted the fact that if sustainability is not seen as mandatory, the market will eventually push you out of business.        

Mr. Prediman K Koul, Executive Director & Board member, Jeena & Company, who moderated the session to perfection also shared how Jeena & Company has achieved paperless operations with the help of their robust technologically equipped operations and the idea of giving back to society.    

The event also talked about promoting collective consciousness and how planning, strategizing, and implementing a master plan for a feasible and sustainable supply chain is the step in the right direction.

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