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DTDC revolutionizes last-mile deliveries through what3words location technology

‘DTDC Express Limited’ has upgraded its consumer app (MyDTDC) with what3words location technology, allowing customers to add their what3words address in the address section of the MyDTDC App, enabling them to specify a very precise delivery location – be it the front door, specific apartment complex entrance, or a tucked-away side passage.

MyDTDC App which gives customers power and flexibility over their deliveries will now be more efficient with the addition of what3words.

In India, it is difficult for customers to specify precisely where a delivery needs to be made, and for delivery drivers to find exactly where they need to go due to duplicate street names, inaccurate addresses, broad area pin codes and places with no addresses at all.

what3words has been designed to solve these issues. The technology divides the world into a grid of 3×3 meters squares and gives each square a unique combination of three words: a what3words address. This makes finding, sharing and navigating a precise location easy.  

Available offline and in 54 languages including 12 South Asian languages: Hindi, Marathi, Tamil, Telugu, Bengali, Kannada, Nepali, Urdu, Gujarati, Malayalam, Punjabi, and Odia, DTDC customers can discover their what3words address via the free what3words app – available for iOS and Android – or the online map at what3words.com.

“Last-mile delivery failures in India are often a result of informal and inaccurate addresses. Poor addressing makes it difficult for couriers to find correct destinations, and can lead to customer dissatisfaction. E-commerce revenue in India can also be affected by inaccurate addressing – which leads to proportional losses to logistics partners and carriers. Delivering to the right person at the right address is critical. We believe as the proliferation of what3words increases, it will offer a unique way for us to deliver to precise locations – particularly in areas with informal addresses.”

~ Abhishek Chakraborty, Executive Director of DTDC

“An accurate address is an essential component for a successful delivery. But, this can be challenging in a country like India that’s both densely populated and home to vast unaddressed areas of land. With what3words, DTDC can now provide its express logistics services across the whole country, with an enhanced level of precision.”

~ Chris Sheldrick, Co-Founder and CEO of what3words

what3words began operations in India in 2019.

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